The 2025 Subaru Love Promise Customer and Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our customers, our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Customer and Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Five Star Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. Five Star Subaru recognizes the importance of our community and that is why we feel it is so important to support nonprofit agencies and community programs throughout the area. Here are just a few of the local agencies we support, this list is always growing and we love that. Because here at Five Star Subaru, we're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Susquehanna Animal Shelter, Little Mews, Delhi Humane Society
Otsego County Conservation Association, The Oneonta Farmers' Market, Gilbert Lake State Park
Oneonta World of Learning, Opportunites For Otsego, Community Arts Network, Fenimore Art Musem, The Farmer's Musem
The Family Service Association, Oneonta Family YMCA, Catskill Symphony Orchestra, First Night Oneonta, Orpheus Theatre
Relay For Life & American Cancer Society, Wounded Warrior Project, LEAF, Polar Bear Jump, Make-A-Wish
Love Promise Stories from Five Star Subaru
Subaru and Five Star Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Driving the Mission Forward - Jesse G
Dear Friends at Five Star Subaru, On behalf of everyone at The Glimmerglass Festival, thank you so much for your generous support during our 2025 season, our 50th anniversary year! As one of the nation’s leading opera companies, we strive to build community through the power of storytelling, and your sponsorship has truly helped drive that mission forward, both literally and figuratively. The loan of the 2025 Subaru Forester has been an absolute gift. From day one, it’s been a reliable, comfortable, and stylish companion for our team. Whether it’s transporting artists to and from Albany, navigating the scenic back roads of Cooperstown, or simply playing our favorite tunes through its stellar sound system, the Forester has quickly become a favorite among staff and apprentices alike. Some have even dubbed it the “Glimglam Mobile”, a name that’s stuck with affection and pride! We especially loved seeing our Glimmerglass 50th anniversary logo displayed proudly on the vehicle, it’s not just a car, it’s a rolling celebration of five decades of world-class performances, made possible by generous partners like you. From shuttling tired performers after long rehearsal days to representing our brand throughout Central New York, the Forester has done it all. Thank you for your continued commitment to the arts in our community. We are deeply grateful for your partnership and look forward to many more miles and memories together. With heartfelt thanks, The Glimmerglass Festival
Music at the Market - John O
I'm writing to thank you for your second year of partnership and support for providing music at the Oneonta Farmers Market on Saturday mornings. The music has been a big hit with the merchants and customers and we have had a lot of enthusiastic feedback! The program and Five Star's support has demonstrated exemplary community spirit and appreciation of music and ideal of paying musicians fairly. On behalf of myself and the Oneonta Farmer's Market, I want to extend our gratitude.
THANK YOU FROM LLS, FIVE STAR SUBARU! - Tasha M
For the past 10 years, Subaru of America and its retailers have partnered with The Leukemia & Lymphoma Society (LLS) through the Subaru Loves to Care initiative. The partnership has involved delivering blankets, patient care kits, and messages of hope to cancer patients across the country. On July 15th, Five Star Subaru personally delivered these items to Bassett-Fox Cancer Institute. These blankets, patient care kits, and messages of hope provide warmth and comfort to patients in treatment. The love and support shared through this cherished partnership means a lot to everyone involved! Thank you for your commitment to supporting your community as well as the LLS mission to create a world without blood cancer and improve the quality of life for patients and their families.
Five Star Subaru NY Teams Up to Support Local Community - Karen D
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Oneonta, this is a harsh reality. Helping others strengthens communities, which is why Five Star Subaru NY is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Five Star Subaru NY have helped nearly 900,000 children and adults in urgent need. On 01/18/2025, Five Star Subaru NY donated 120 shoes/socks to Family Service Association NY - Oneonta, NY. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Iris, A Story of Love in a Caring Community - Stacie H
Iris is a sweet 5-year-old Dachshund who came into our care at Susquehanna SPCA when her owner fell ill and was unable to care for her. Our team created an action plan with the owner, suggesting he enroll her in our Emergency Boarding Program, hoping to reunite them once he was able to come home from the hospital because he truly cherished Iris. As our team got to know Iris, it was clear how special she is and how deep the connection to her owner. In the first few days, we struggled to get Iris to eat despite offering her the most delectable things we could think of like chicken or meatballs. She was clearly sad and missing her person. We knew it was imperative Iris be able to visit with her human dad and once we spoke with his hospital caseworker, it was agreed visitation would be incredibly nurturing for them both. Our Community Response Coordinator led our efforts in ensuring Iris regularly visited her owner throughout the almost 3 months she was in our care. We reached out to our network of volunteers and two kindhearted people were eager to keep Iris and her owner in touch during this difficult period. With time, Iris warmed up to our team, though she definitely had favorites. As much as we all adored her company and enjoyed spending time doting on her, we knew she deserved a comfy couch to cuddle up on between visits with her dad. Before long, a lovely foster family offered their hearts and home to Iris. They, too, transported Iris to the hospital to spend time with her much-loved pet parent. Iris continued to visit with her owner multiple times a week until, sadly, he passed away. This was not the ending we hoped this bonded pair would have but we take solace in knowing that, in his final days, Iris’s dad snuggled with her, shared contented and peaceful moments together, and was comforted knowing she was in good hands as we would ensure she be placed in a loving forever home with an adopter who would care for her deeply with empathy and compassion for the loss that compelled the changes in her life. Iris’s story is one that has a lasting impact on our team. It proves how vital a whole range of shelter programs, beginning with emergency boarding through volunteers, foster families, and adoption services, is in embracing the human-animal bond. Iris benefited from all of these programs, having touched so many people’s lives in the process. She became available for adoption in October during our Subaru Loves Pets collaboration with our Subaru retail partner, Five Star Subaru. Iris received a lot of attention and empathy during this period of heightened promotion for pet adoptions and thanks to the outreach of Subaru Loves Pets, the path for Iris to her forever home was closer than we could have imagined… A friend of Iris’s foster family heard about her story and met Iris while visiting their home. It was love at first sight and Iris was adopted right away! She is now at the start of her next chapter in a story filled with love.
Continued Support! - Thomas M
On behalf of the team at the Oneonta Middle Schoo, we would like to thank you for the continued support you have demonstrated by way of Adopt-a-Classroom, OMS's Color Run, and your support of students in need by way of donating school supplies and after-school/during school snacks. Adopt-a-Classroom continues to be and initiative that Five Star Subaru offers educators which gives them access to materials and support for their classroom in an attempt to offset personal costs. Through Adopt-a-Classroom, teachers are able to utilize a generous budget to purchase supplies for the classroom, specifically for their students, which would traditionally not be available. Oftentimes teachers have to look to their own finances to purchase supplies to support students in their classroom; however because of Five Star Subaru's Adopt-a-Classroom involvement, many of our teachers were able to make a difference in their curriculum and classroom by obtaining supplies they needed to make their lessons come to life. Five Star Subaru's generous donation to the Oneonta Middle School's Color Run was truly a game changer! Because of the donation, we were able to provide a completely free event to the community! 150 participants were able to run through the park and be splashed with color. This was an event which allowed our school to connect with our community without having to pay any entrance fee. School and community connections are a critical part of student success and events like this have a positive impact ion that important relationship. Finally, at the start of the school year, Five Star Subaru reached out to ask how they could help with school supplies. We determined, as a team, that the best contribution would be in the form of healthy snacks to help students with food insecurities during the day. As students are in the onset of adolescence, nutrition and hunger are two incredibly important factors when it comes to need. Five Star Subaru donated items such as apple sauce on the go, bags of crackers, bottles of water, granola bars, fruit bars, and many other items. These items help our students with a quick "recharge" during the school day. With hunger put on pause, students are able to focus on their school work. It is warming to know that we can rely on our partnership and vision for our community by working together to help our teachers and our students. Five Star Subaru has been steadfast in their commitment to supporting our school, and we are truly thankful to serve our community alongside them!
Lending a Paw! - Sarah W
Sending out a super big thank you to our friends at Five Star Subaru who stopped by yesterday to drop off adoption kits to go home with dogs on Subaru’s Make a Dog’s Day along with donations they have been collecting all month long for our animals! Five Star Subaru is also making a donation for every dog adopted throughout the month of October. We can’t thank them enough for their ongoing support for our organization and pets in our community!
Thank you for your Support! - Frank R
On behalf of the Y and the Oneonta Middle School, thank you for your sponsorship of the Splash of Color Run that was held last Saturday. Your donation of $1,600 in addition to allowing us to use the Subaru vehicle and supplying sunglasses for all participants was integral in making this collaboration a success. Your continued support of our community is very much appreciated!
A temporary vehicle, permanently loved - Rebecca G
The Company Management team at The Glimmerglass Festival extends its sincerest gratitude to Five Star Subaru in Oneonta. Each year, the Glimmerglass Festival employs over 300 seasonal artists, tradespeople, staff, and apprentices from around the world. Many of these professionals arrive without personal transportation and are housed up to 35 minutes from our campus and rehearsal spaces. To facilitate their commutes, our Company Management staff coordinates 30 to 50 daily shuttles throughout the Cooperstown area, provides rides to Albany and Syracuse airports, and offers numerous trips to grocery stores and laundry facilities. As you can imagine, maintaining a reliable fleet is crucial to the successful operation of our festival. In keeping with our festival tradition, all company vehicles—temporary or otherwise—are given endearing names to foster a sense of organization and enjoyment during our daily travels. One of our team members was particularly enthusiastic about naming the Subaru, affectionately dubbing it "Alfonso." Fondly referred to as "Alfy" by many, the Subaru quickly became a favorite among the team. We even had a superfan dress up as Alfy at our celebratory costume party following the season's opening. This donation has represented much more than mere assistance with our operational needs; it has created lasting memories for our company members filled with laughter and spirited conversations during our long drives. We are truly grateful for the support of Five Star Subaru this year, and we sincerely hope to collaborate again in the future.
Lending a Helping Hand - Kristin K
Super Heroes Humane Society was honored to be Five Star Subaru's 2023 charity for the Subaru Love Promise. The donation we received from the event was beyond our wildest expectations and immediately put to use for our animals! The support from Five Star Subaru came shortly after we had moved into our partly renovated shelter space. Although our adoptable dogs had new indoor kennels, they had no safe outside play spaces. Immediately upon receiving this incredible donation, we scheduled the installation of our dog play yards. We now have safe, secure play areas for our dogs. We are incredibly grateful to Five Star Subaru for helping us help our animals. We have seen it so many times over the years, when there is a need in our community, Five Star Subaru is there lending a helping hand!
